altys.ai

A Business Data Guide

Reading India’s Festival Economy

What festive headlines tell us, and what they leave out.

Six factual guides to Diwali and Dussehra business data: volumes, auto retail, calendar effects, gold, discounts, inventory and cash. No stock recommendations.

6 of 6 chapters published

  1. Chapter 1 Diwali Sales Growth Does Not Always Mean More Buying Higher festive spending can reflect prices, product mix or new stores rather than more units. Here is the maths for reading Diwali sales headlines.
  2. Chapter 2 Dussehra Auto Sales: Why Dispatches Are Not Customer Purchases Festive auto headlines can describe wholesales, retail registrations or bookings. Learn to reconcile them with dealer inventory before drawing conclusions about demand.
  3. Chapter 3 Diwali Moves Every Year: Your Sales Comparison Should Too Diwali Laxmi Pujan moves from October in 2025 to November in 2026 on the NSE calendar. Learn to compare festival windows without mistaking timing for demand.
  4. Chapter 4 Gold Sales Can Rise Even When People Buy Less Gold Around Dhanteras and Diwali, jewellery spending and grams sold can move in opposite directions. Separate gold prices, weight, purity and making charges.
  5. Chapter 5 Festive Discounts Can Lift Orders and Still Reduce Earnings A 10% discount can require far more than 10% extra volume to preserve contribution. Work through the maths of Diwali offers, delivery costs and returns.
  6. Chapter 6 After Diwali: Follow the Inventory and the Cash A profitable festive season can still consume cash. Reconcile purchases, unsold stock, customer collections and supplier payments with a worked example.